https://www.hilary-gerstein.com/home daily 1.0 2026-02-01 https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/27f0a639-bd92-4bfc-a425-a14f42d378cd/student+app+in+frame.png https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/33af90e7-b28d-4114-a2b4-16de01de5115/volunteer+app+in+frame.png https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/82ec4e05-51cf-4c5e-8ae1-7bdbc9bf6dae/joshua-hoehne-rvCnQeldxys-unsplash.jpg Home - Digital onboarding channel development Piloted and scaled a new self-service channel that enabled more patients to express urgent needs and access care on their own terms. https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/d11d2f60-715c-430c-82e2-7f3ccec84d23/annie-spratt-ZV-8qpAX44s-unsplash.jpg Home - Fully-remote COVID study Designed and implemented an at-home coronavirus antibody study that successfully demonstrated a proof of concept for future epidemiological research. https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/75a73b60-0999-43af-b1ba-810e87d28969/national-cancer-institute-L8tWZT4CcVQ-unsplash.jpg Home - Care-at-home program for heart failure patients Designed a connected mobile app experience for patients and care teams to deliver “n of 1” personalized care at scale. https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/6ff8488e-8a46-4616-9423-45e5e155680a/christin-hume-Hcfwew744z4-unsplash.jpg Home - Nextdoor behavioral diagnosis Reviewed Nextdoor’s user experience through a behavioral science lens and designed 3 solutions for testing. https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/f09446d9-b11d-40cc-a07b-4a3537aea475/cityblock+logo.png https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/46e7a43d-8602-449a-b572-075e8ee7c13e/formation+bio.png https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/67334bc0-d364-4133-98fa-28769976a713/booth+logo.png https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/52b57de7-4c2e-4185-99b3-a2977bfb336e/Deloitte+logo.png https://www.hilary-gerstein.com/contact-me daily 0.75 2026-01-21 https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/ac0f8f37-f8c2-4475-b5db-1402a2cb70a3/0P1A5747.jpg https://www.hilary-gerstein.com/antibody-study daily 0.75 2026-01-21 https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/1617670116753-654RG4CIJTX36QDL7FKM/Antibody+Study+Patient+Journey.png Antibody Study Participant journey overview. https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/f350c566-b704-4353-8648-fca2ac11e5cc/TrialSpark+sample+ad.png Antibody Study - Make it stand out Example marketing materials: Facebook ad creative. https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/c5bd4c10-7e14-47d7-b111-4526ce5a5dd4/TrialSpark+sample+PDF.png Antibody Study - Make it stand out Example marketing materials: study PDF. (Graphic design credit: Michael Wood.) https://www.hilary-gerstein.com/care-at-home daily 0.75 2026-01-21 https://www.hilary-gerstein.com/digital-onboarding daily 0.75 2026-01-21 https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/0d08a442-ca6e-4ddb-8731-c33870780114/Self-activation+service+blueprint+%281%29.jpg Digital Onboarding - Make it stand out High-level service design blueprint. https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/ea161cdc-2093-42e0-80e0-b4003162c194/Self-activation+authentication+screen.png Digital Onboarding - Make it stand out Authentication screen. (UX design credit: Blake Hampton.) https://www.hilary-gerstein.com/student-app daily 0.75 2026-01-21 https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/b267e81d-abed-4134-8217-89d788fdf6df/privacy+notice.png KCTL Student App https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/11aabe5b-1627-4598-9de3-5595ea43cbed/counter+bar.png KCTL Student App https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/3cd9835b-1969-4530-8b34-c1d18be97e85/family+group.png KCTL Student App https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/024b6a68-d6f8-4b03-9a26-129886dc3838/search.png KCTL Student App https://www.hilary-gerstein.com/volunteer-app daily 0.75 2026-01-21 https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/93c52fef-78e9-4e4d-b8be-fce2c839f61b/KCTL+crazy+eights+1.jpg KCTL Volunteer App - Make it stand out Rapid ideation early in the design sprint, using the “crazy eights” method (1 sketch per minute). https://images.squarespace-cdn.com/content/v1/600cd3f3387b98582a5f5d8c/abe731da-8f9c-4a91-9281-486ba16b1707/KCTL+paper+wireframes.jpg KCTL Volunteer App - Make it stand out Paper wireframes to conceptualize basic structure and elements, prior to designing in Figma.